Martin Pegner, MBA

 

Career History & Timeline

Timeline

1993

- Database analysis of accounting SW for the Horry company

- Programming modules in object-oriented Turbo Pascal 7.0 and Basic (MS DOS)

1989–1994

- Attended Grammar School in Zlín with an extended focus on Math and Science

- Final exams in Czech and English, Math, Informatics, and Economy

1994–1999

- Studied at the University of Economics in Prague – Faculty of Finance and Accounting

1995–1996

- Sales Manager and Junior Consultant for Bauer Consulting s.r.o.

- Courses in CRM, controlling, and sales force methodology

Projects (Early)

- Analysis of merge between Tatra and Liaz for Škoda Plzeň

- Vikam Praha, a.s. (building industry) – Management and Controlling

1996

- Marketing strategy, internet consulting, and web design for local ISP Zlin.NET

- Created web pages for: Ateliery Zlín a.s., AZ-Radio, Radio Publikum, Stival, Zlínské Noviny, Zlin.NET

1996–1997

- Start-up of the first Czech commercial internet provider Video On Line, later Czech On Line (service Volny.CZ); currently ranked No. 3 on the Czech ISP market

- Role: Start-up Specialist, Marketing Consultant, Web Designer

- Associated with Renato Soru (Video On Line Italia), later acquired by Tiscali

- Authored official Jára Cimrman pages competing with early pages of Ivo Lukačovič (Ivo Lukačovič – today owner of Seznam.CZ)

1997–1998

- Project Manager at ELSO s.r.o.

- Managed TCP/IP LAN and WAN network implementations (e.g. for Vikam a.s.)

1997–2000

- Partner and Executive Head of Koncept MEDIA s.r.o. (later Strix s.r.o.)

- Project sold to Tanger s.r.o. providing SMS services for GSM operators Eurotel and Oskar/Vodafone

Coopartners & Collaboration

- Jiří Pallas – disident and Secret Services restructuralizator, with contacts to Victor Kožený, Václav Havel, Pavel Landovský, Jiří Černý, Petr Janda

- Jiří and Marián Kamenický – authors of Czech codepage "Kamenických", owners of Koncept s.r.o. and Koncept CZ s.r.o., today at Syntea software group a.s. and Nadační Fond Ferdinanda Peroutky

- Jörgen Widsell – Swedish media mogul, manager at MTG (MTG) as part of Cristina Stenbeck's AB Kinnevik (Tele2, Metro, Prima TV)

- Karel Růžička – businessman (chemical industry) at Unichem a.s.

- Martin Dvořáček – Internet Marketing guru (details)

Early 2000s Projects

- Internet entertainment and advertising in CZ: Seznamka.CZ, Rande.CZ, Bazar.CZ, Antikvariat.CZ, Byty.CZ, Zamestnani.CZ

- Discussion groups: Blabla.CZ

- News and information: Ski.CZ

- Programming & Web Design: Nadace VIA (intranet for NGOs), Nacerno.CZ (blog), Sweden.CZ (Swedish Trade Council)

- Worldwide projects: Hangmad.se (Swedish personal ads), e-magine (intranet/extranet for event agency, Sweden), tele2.ee (Estonia), Laterna Magica (travel agency, Sweden)

- Subproject: Investment in a chain of Internet Cafe restaurants in Prague

2000–2002

- Senior Consultant at Bauer Consulting s.r.o.

- Consulting in marketing, sales and purchase systems, controlling, company strategies, and internal organization/communication

Industry Projects

- Benar, a.s. (textile industry) – Restructuralization

- Beznoska, s.r.o. (healthcare) – Analysis & Implementation

- Daewoo Avia, a.s. (automotive) – Analysis

- Granitol Moravský Beroun, a.s. (chemical industry) – Analysis, Marketing, Controlling

- Gumárny Zubří, a.s. (chemical industry) – Controlling

- Hutní montáže Moravský Krumlov, a.s. (building industry) – Controlling

- Masospol, a.s. (food industry) – Marketing, Controlling

- Selekta, a.s. (agriculture) – Analysis

- UNIPLET Třebíč (machinery industry) – Analysis

2002 Standalone Projects

- Fontea, a.s. (food industry) – Marketing Analysis

- ELAS s.r.o. (IT) – Company Health Analysis

2002–2005

- Member of the restructuring team at Interier Říčany a.s. (formerly ALFA Říčany a.s., furniture industry)

- CIO and TOP management member of a mid-size (≈300 employees) furniture company

- Conducted strategic management workshops, marketing-driven sales, cost-driven processes, and controlling analysis

- Implemented the information system Visual Manufacturing

- Client: Goldman-Sachs

2007–2008 / 2008–2010

- University of New York in Prague, BBA - Business Administration (2007–2008)

- University of Northern Virginia, MBA - General Management (2008–2010)

2005–present

- Founder and Partner of Advanced Genetics, s.r.o.

- SMB biotechnology and genetics company with an advanced product portfolio

Projects include:

  • DNAtest – DNA profile analysis (paternity, relationship, forensic tests)
  • megaFIT – E-shop for food supplements and health products
  • Odhalená-Nevěra – Special forensic DNA testing
  • euroGeeN – Nutrigenomic tests of metabolic types based on DNA analysis

2010–2013

- COO of Regenia REAL ESTATE, s.r.o.

- Managed international projects: Regenia UK and Regenia CH

2011–2012

- Project Manager for delivery of new backoffice IS FinDATA

- Collaborated with: Fincentrum a.s. (Petr Stuchlík, Martin Nejedlý) and Business Logic, s.r.o.

2012–2014

- Project Manager & Business Consultant for the development of the Intranet at ÚZSVM (State Property Representation Office)

2013–2014

- CFO of The Address Idea Group (The Address Idea) – led financial strategy

2015–2017

- Project Manager & Business Consultant for IT restructuring (Data Warehouse) at MEKR'S s.r.o.

Recent Projects

AXA Assistance - DWH | Jul 2024 – Present

Lead management reporting project for integrating a new CMS into the DWH for Central Europe. Implemented MS Azure Analytics OLAP cube with Power BI, Data Lake, Azure Blobs, and Databricks.

Skills: Microsoft Azure, Azure Databricks, DWH Architecture, Business Analytics


INEKON GROUP - Lagardere | Apr 2024 – Jun 2024

Analyzed and designed a solution to transition the DWH architecture to Azure Cloud.

Skills: Data Warehousing, Microsoft Azure, Data Analytics


BNP – CARDIF | Mar 2022 – Mar 2024

With UD4D, s.r.o. – Implemented and rolled out a new DWH across the CEE region using the WhereScape DWH automation platform and TOGAF lead methodology. Collaborated with stakeholders, guided local rollout teams, and provided training and documentation for a seamless transition.

Skills: Data Analysis, Data Warehousing, ETL, Data Analytics, Microsoft SQL Server, Data Engineering, Team Leadership, Wherescape, Microsoft Power BI


Stora Enso | Mar 2021 – Mar 2022

With UD4D, s.r.o. – Designed and implemented a new DWH using WhereScape DWH automation and Data Vault 2.0 methodology on Snowflake.

Skills: Data Analysis, Snowflake, ETL, Data Analytics, Data Engineering, SQL, Wherescape, Data Vault 2.0, DWH Architecture


Philip Morris International | Mar 2020 – Mar 2021

With UD4D, s.r.o. – Implemented a new global DWH using WhereScape DWH automation and Data Vault 2.0 methodology on Snowflake.

Skills: Data Analysis, Snowflake, ETL, Data Analytics, Microsoft SQL Server, Data Engineering, Wherescape